Fourth Element, from the heart
by Pete Mesley
I have known Jim and Paul for over 15 years now and am proud to have been associated with them not only in business but also as friends. There are few manufacturers who bring such integrity, honesty, loyalty and total dedication to customer service, in our diving industry.
Jim Standing and Paul Strike have truly made the dive industry a much better place to do business in. I was New Zealand distributer of fourth element gear for over a decade. Being a wolf-pack of one, I know I could have probably done a better job at it, but what was evident was Jim and Paul’s persistence in fully supporting me. I know for a fact that large distribution companies, who saw how valuable FE gear was and how strong the product was, had approached Jim and Paul wanting to take the FE Distributorship from me and do a better job of it themselves. Not just once, but many times, Jim and Paul declined the chance to take the distributorship off me and just focused on helping me more. Thats the sort of stuff these guys are made of.
It is incredible how Jim and Paul have taken a dive thermal protection and clothing manufacturing company and made it all about people, divers, saving our oceans with OceanPositive, supporting the industry in sponsoring peoples endeavours in exploration, community events, mentoring new leaders of the future in the diving industry and so, so many more. So every time I sell or see someone wearing any FE gear, It makes me immensely proud to know that by buying that product, it truly is making the world a better place!
Jim, Strikey, you guys are an inspiration and set the bar at a massively high level to hold us all to in the diving industry. I am proud and so happy to call you friends. You are bloody good bastards! Here’s to another 20 years! Bring it on!
Pete Mesley is one of the Southern Hemispheres most experienced Technical Diving Instructors and Explorers. Pete’s passion for diving started in the cold English waters over 28 years ago and he has dedicated himself to researching, finding, diving, photographing and leading expeditions to wreck diving meccas! With over 3000 + hours in-water experience spanning over 15 different countries, Pete has made diving a full time occupation.